"...content...represents
the real reason anyone visits a Web site." |
TOP 10
KEYWORDS
---------------
|
#1 |
Britney
Spears |
#2 |
Dragonball |
#3 |
Pokemon |
#4 |
WWF |
#5 |
'N
Sync |
#6 |
Pamela
Anderson |
#7 |
Tattoos |
#8 |
Napster |
#9 |
Jennifer
Lopez |
#10 |
Summer
Olympics |
Source:
Lycos, searches 2000
|
The
Message
At the heart of any source of information is the
message, the focus on a topic that has appeal beyond the author. In this
“new” medium, it’s referred to as content… a rather dry
word for what can be exciting, informative or entertaining. Nonetheless,
it represents the real reason anyone visits a Web site. This category
evaluates what you have to say and how you say it.
The watchword here is
you. The content on your
site should reflect your own interests, personal or commercial, and be
original in most respects. It can include text, images or multimedia
elements, but should be your creation. A site with nothing more than
links may have its own value and intrinsic beauty, but speaks little of
its creator. We’re looking for heart & soul here that includes a
significant measure of Message. But we insist that if others’
work is included on your site, you follow International Copyright
laws and give credit where it is due…and only when it has been
assigned. (Failure to do so will lead to disqualification.)
Content
Scoring:
Content
0-5
points are available for each |
|
Originality
(the site owner’s proprietary work – not included as part of
this evaluation are links, guest books, message boards, chat,
cams, resumes, advertising,
order forms, price lists, functional elements, or recreations of others’ work) |
|
Depth
& Focus (represents a complete effort within the constraints
of a given subject – a true resource of information or
entertainment) |
|
Personality
(reflects the interest and passion of the site owner) |
|
Impact
(text, graphics and multimedia elements are seamlessly
integrated to enhance the message) |
|
Topic
Presentation (logical and intuitive) |
|
Grammar
& Spelling (correct usage – proper names, abbreviations,
trade names or contextual elements not penalized) |
Penalties
Three
points are deducted for each |
|
Disproportionately
less original content |
|
Spelling
/ Grammatical Errors (more than 5 on site) |
|
Not
updated (if site includes time-sensitive or news-related content
– including personal information -- 45-days maximum) |
|
No
posted privacy policy if user information is gathered |
|